Our proposed panel has made it through the first round of the SXSW Interactive selections, and now we need your vote to make it to the show. Scott Teems, SXSW Film Festival winning director for THAT EVENING SUN and I (contributor to SNL, Letterman, Conan, The Onion) will discuss a few of our corporate YouTube video hits that earned recognition from The New York Times and Comedy Central, as well as lessons learned from near “fireable offenses.” Bestselling author David Meerman Scott (New Rules of Marketing & PR, Marketing Lessons from the Grateful Dead) will join us.
We’d appreciate your vote for our panel (voting ends 11:59 CDT Friday, August 27.) It takes a minute to register for an account, then click here [note: the panelpicker page doesn't allow for listing of all panelists, hence the above post]
But it was only for one evening. Last Thursday, I was invited to present a case study on using comedy in corporate YouTube videos, and shared “Mainframe: The Art of the Sale.” This video series we published in August 2006 continues to be discussed, simply because it’s funny. It’s listed as a case study in the second edition of bestseller The New Rules of Marketing and PR by David Meerman Scott, published this month. (Congrats, David!)
Comedy done well has the power to cut through clutter and to influence, and that’s helped me get an honorable mention on Click-Z’s Social Media All-Stars list. My thanks to Erik Qualman, author of Socialnomics.
On Saturday night, November 21, $10 buys you a five dollar dessert and nearly two bucks worth of comedy, yielding a net loss for the evening. “Weekend Update – Thanksgiving Edition” will be co-anchored by Bob Tedeschi, New York Times columnist, and Tim Washer, whose influences include Tom Brokaw, Brian Williams and Ted Baxter. Special musical guest Elza will play a few tunes from her new CD, Gettin’ Free. Childcare and a movie will be provided for the kids and any adults who get bored. In Martin Hall underneath Jesse Lee Church, 207 Main St. Ridgefield, CT, 7:30PM. Tickets available at the door. All proceeds benefit the Jesse Lee Youth Mission trip to New Orleans, LA.
