The age of the curator seems like the perfect time to assemble a collection about something, so I put together a list of the Top 10 B2B Comedy Videos for a guest post for the Social Media B2B blog. Above is a bonus video for Valentine’s Day. Thanks to Jeff Cohen for the opportunity, and [...]
Inc. Magazine: How to Use Humor in Advertising
Lou Dubois and I first crossed paths and the IMS10 and again at BrandsConf, and continued our discussion about corporate comedy in social media for his Inc. Magazine article. Check it out.
WebProNews: Adding Humor to Social Media Marketing
Mike McDonald of WebProNews asked a few questions at the Inbound Marketing Summit about our approach of using humor in social media. I also shared a few examples of a recent travel series we did.
A Vote for Comedy in B2B Social Media
I had the pleasure of meeting Paul Gillin at the Inbound Marketing Summit this month in Foxboro, MA. He was interested in a series of YouTube comedy videos “Mainframe: The Art of the Sale,” and wrote a nice article about them. A notes from behind the scenes: The question I get most often about [...]
SXSW panel: Late Night Comedy meets Corporate Video
Our proposed panel has made it through the first round of the SXSW Interactive selections, and now we need your vote to make it to the show. Scott Teems, SXSW Film Festival winning director for THAT EVENING SUN and I (contributor to SNL, Letterman, Conan, The Onion) will discuss a few of our corporate YouTube [...]
Mr. Bartley’s @ Harvard Square
When you’re at Harvard, you have to make smart decisions, and mine was to never again order a cheeseburger with barbecue sauce. I arrived at that decision after eating at Mr. Bartley’s, a venue the Boston Herald describes as “Boston’s best burger, in cheerfully, post-hippie dorm surroundings.” I got into the barbecue sauce-on-cheeseburger habit back [...]
Conan O’Brien and Burger Joint
Behind a velvet curtain that reaches from the lobby floor up to the ceiling of the swankyLe Parker Meridien Hotel hides one of the best burger joints in Manhattan. And it’s completely unmarked, except for a neon sign of a burger. So I had to save this spot for a special night — when Ian [...]
The Business Case for Nonsense
I went to Harvard Business School. But it was only for one evening. Last Thursday, I was invited to present a case study on using comedy in corporate YouTube videos, and shared “Mainframe: The Art of the Sale.” This video series we published in August 2006 continues to be discussed, simply because it’s funny. It’s [...]
Thanksgiving Comedy Show
On Saturday night, November 21, $10 buys you a five dollar dessert and nearly two bucks worth of comedy, yielding a net loss for the evening. “Weekend Update – Thanksgiving Edition” will be co-anchored by Bob Tedeschi, New York Times columnist, and Tim Washer, whose influences include Tom Brokaw, Brian Williams and Ted Baxter. Special [...]
Comedy, Social Media and Big Business
David Wenger and I had a conversation recently on the role of humor in the corporate world, social media, and “stretching the boundaries of comfort when talking Big Business.” Read or listen to the interview on his blog.