After seeing my humiliating failures in bold print on the pages of the press — bombing on stage at StandUp New York comedy club, I’ve decided I will never again grant this type of unfettered access to any reporter from The Rolling Stone or my alumni magazine. Chrystal Houston’s interview took me on a journey, [...]
The Business Case for Nonsense
I went to Harvard Business School. But it was only for one evening. Last Thursday, I was invited to present a case study on using comedy in corporate YouTube videos, and shared “Mainframe: The Art of the Sale.” This video series we published in August 2006 continues to be discussed, simply because it’s funny. It’s [...]
Best practices for creating B2B marketing videos
Interview with David Meerman Scott on producing comedy videos for the corporate world. Thanks to Matt Kaplan and the folks at VisibleGains.